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May 02, 2005
Although I don’t personally recommend using third-parties to replace or substitute for the “Intellectual Capital Building Process” within an organization … these guys do articulate well our approach to business strategy — cgm
One of the key tools used in Strategic Planning is the M.O.S.T. Analysis. This helps to clarify where the business intends to go (Mission), they key goals which will help to achieve this (Objectives), analyses what options there are for proceeding forward (Strategies) and how these strategies are going to be put into action (Tactics).
The key is for this whole process to hang together from top to bottom and also in reverse. From the top, clarifying the mission drives the objectives which creates strategic options which forces tactical actions to be taken. From the bottom, every action at tactical level should help to make the strategies work, all strategies should help to achieve the objectives, and all the objectives should take the business towards the mission.
Businesses fall into many traps by attempting to tackle strategy internally -
External Strategic Planning helps companies avoid these traps and keeps the business moving forward with a sense of urgency and in a clear direction which "hangs together" from Director to shop floor level.
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Strategy Consulting Limited
21 Dapps Hill, Keynsham, Bristol BS31 1ES, UK.
Tel: 0117 9078034
Fax: 0870 1369549
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