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May 07, 2005
BEWARE all you "Chasm Crossers" ...
Ecademy Clubs: Global Capital Access Club - Forum
[ This is a revised comment from an original thread above on the GCAC Forum on Ecademy — cgm ]
A "Chasm" without the other side is called a "Cliff"
or
In the Fog of real world markets, "Chasms" and "Cliffs" look identical
Basically, Geoffrey Moore’s "Chasm Crossing" argument IS compelling BUT -- and this is a BIG BUT -- it ASSUMES there exists the other side of the CLIFF to make it a CHASM ... Geoffrey does NOT address the existence of the other side (ie the FUTURE MARKET) -- IT IS ASSUMED!!!!
The problem with this is that VCs (and successful entrepreneurs) can NEVER assume the future market will exist ...
this is why VCs are so market-focused and why I keep emphasizing the choice in target markets and thorough market analyses to increase the probablity that a venture will prove successful ...
(ie That the other side of the Chasm either exists or will exist within the timeframe of a venture)
We can dream all we want about there being another side to a chasm but unless that side proves real over time -- it's not a Chasm it's a Cliff ...
(BTW, Geoffrey agrees with this -- he was really doing an analysis of hypergrowth in proven industries and, unfortunately, it has been mis-applied as justification to take "daring leaps" into "unproven" industries -- this was not what his study was about nor his intent)
Also, I wouldn't write-off the vision of VCs too quickly -- VCs need to share the vision of "the other side" with the entrepreneur -- for it is the VC who is making the financial leap and must be convinced that there will be a market on the other side of the abyss ..
Also, I believe that "luck and timing" is totally related to "the leap" ...
if you leap too early, you just went over a cliff ...
the luck has to do with the fact that -- no matter how much analysis you do to convince yourself and others that the another side exists or will exist -- you are always leaping into the fog and the luck is that it will hopefully turnout to be a chasm and not a cliff ... the competence of the team is irrelevant if the market hypothesis is wrong -- I've seen lots of competent VCs and management teams efficient drive their companies over cliffs -- all because their underlying market hypothesis was incorrect ...
This brings me to --
will ALWAYS ALWAYS ALWAYS
out-perform a stellar management team with an inaccurate market hypothesis"
It is this rule that gets VCs into the most trouble and gives them their bad reputation --
VCs bet on "pure-play" market hypotheses with highly tweaked management teams and highly effective execution strategies
so when the underlying market hypothesis bet is wrong -- the demise of the venture is usually rapid and quite dramatic
Posted by cmayaud at 03:24 PM | Permalink| Comments (1)
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Comments
Excellent! I enjoyed reading your material. think in herds: http://www.quotationspage.com/quotes/Charles_Mackay , Few people are capable of expressing
Posted by: John Baumann at October 15, 2005 06:30 AM
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